New floors.
No guesswork.
The marketing team built only for flooring companies. Homeowners price their floors by the room before they call, book a sample visit, and pick you over the big-box store.
Floor Line
New leadLVP for the main floor
- Size
- About 900 sq ft
- Removing
- Old carpet + tile
- Town
- Matthews
- When
- Before family visits
Sample Visits
This week
- Visits booked11
- Quotes sent9
- Signed5
Estimate Chaser
Day 7 follow-up sent
Hardwood for 3 bedrooms, $9,600
What lands on your phone (example)
What holds most flooring companies back
Big-box stores
Homeowners walk into the big-box store first, and assume the cheapest per-square-foot price is the real price.
Lots of measuring, little closing
You measure houses all week for quotes that sit unanswered.
Hard to picture the result
People can't decide on a floor they've only seen as a small sample in a store.
Uneven work
Some weeks are packed, some are empty, and you're always chasing the next job.
What we do for flooring companies
Our core services come first, because they're what we do best. The rest are built specifically for flooring companies. Every plan is personalized, so you pick what you need.
Outreach
Our team does the outreach for you, calling and emailing the local partners, past customers and businesses that can send you steady work. Real conversations, not spam.
Core service
AI Receptionist
An AI receptionist answers your calls 24/7, sounds like a real person, answers questions about your services, and never lets a customer hit voicemail.
Core service
Lead Qualifying & Calendar Booking
We qualify every lead for you. The AI asks the right questions, filters out the tire-kickers, and books the good ones straight into your calendar.
Core service
AI Website Chatbot
A chatbot on your website that answers questions, gives price ranges and books appointments while visitors are still on the page, day or night.
Core service
Missed-Call Text-Back
Every missed call gets a text back in seconds, so the customer talks to you instead of calling the next business on Google.
Core service
SEO & AI Search
Show up on Google, Google Maps and ChatGPT when people nearby search for what you do.
Core service
Google Profile on Autopilot
Your Google Business Profile kept fresh every week with new posts, photos of your work, up-to-date services and hours, and a reply to every review. An active profile is what moves you up on Google Maps.
Core service
Social Posts on Autopilot
Send us photos of your work. We turn them, and your best 5-star reviews, into posts on Facebook, Instagram and LinkedIn every week, so your pages stay active while you stay busy.
Core service
Short Videos From Your Photos
We turn your photos into short videos and post them to TikTok, YouTube and your Google profile, with the titles and descriptions written for you.
Core service
Review Checkup
We reach out to your past customers to collect the reviews you never asked for, then set up automatic review requests after every future job or visit.
Core service
Website
A fast, professional website built for your business, hosted and kept updated, and made to turn visitors into calls and bookings.
Core service
Floor Estimator
Homeowners enter room sizes and a material and see an installed price range on your website, removal and all.
For flooring companies
In-Home Sample Visits
Homeowners book a visit where samples come to them, which beats a trip to the store and wins the job.
For flooring companies
Before & After Pages
Every install becomes a before-and-after page that ranks in that town and helps the next customer picture it.
For flooring companies
Realtor Listing Program
New floors are a top pre-sale upgrade. We connect you with listing agents who need fast turnarounds.
For flooring companies
See what your customers would see
Floor Estimator
Homeowners see an installed price, removal and all, in 30 seconds. No more surprise when the real quote comes in higher than the store tag.
- Uses your installed prices and materials
- Every lead texts straight to your phone
- Works on weekends when people shop for floors
What will my new floors cost?
DemoProject
Size
Feet, length × width. That's 750 sq ft.
Estimated price
$4,500 to $9,000
About $6 to $12 per sq ft.
Example pricing for this demo. Your version uses your own prices.
We run your ads.
Google and Facebook ads built for flooring companies, aimed at the customers you actually want and the towns you actually serve. We write them, run them, and cut what isn't bringing in work.
It's your ad account and the spend goes on your own card, so you always see exactly where the money goes. Ads are part of every plan we build.
Google Search ads
Show up at the top of Google when someone nearby is searching for exactly what you do.
Local Services Ads
Pay-per-lead ads with Google's trust badge at the very top of the page, where Google offers them for your industry.
Facebook & Instagram ads
Offers, seasonal pushes and reminders shown to people in your area, plus everyone who already visited your site.
Tracking on every dollar
Every call and form is tracked, so you see what each lead and each customer cost you.
Built around your business
These are starting points, not fixed bundles. Every plan is personalized: you decide what you want from us, keep what helps, and drop what doesn't. Every plan includes ads.
Underlayment
Everything a flooring company needs to win homeowners before they walk into the big-box store.
- ✓Outreach
- ✓AI Receptionist
- ✓Lead Qualifying & Calendar Booking
- ✓AI Website Chatbot
- ✓Missed-Call Text-Back
- ✓SEO & AI Search
- ✓Google Profile on Autopilot
- ✓Social Posts on Autopilot
- ✓Short Videos From Your Photos
- ✓Review Checkup
- ✓Website
- ✓Floor Estimator
- ✓In-Home Sample Visits
- ✓Before & After Pages
- ✓Google & Facebook ads, set up and managed for you
- ✓Monthly results report
Wall to Wall
Underlayment plus realtor, property manager and builder work, and financing that closes bigger jobs.
- ✓Everything in Underlayment
- ✓Realtor Listing Program
- ✓Local Services Ads and retargeting
- ✓Monthly strategy call
- ✓Priority support
Want something different? Build your own.
Pick only the systems you want, just ads, or just a new website and Google profile. Tell us what matters to you and we'll put together a plan that fits.
Straight answers
Store tags show material only, so homeowners get sticker shock later. An installed price range up front builds trust and makes your quote feel fair.
Is your city still open?
We only work with one flooring company per city. Check yours before a competitor claims it.